I’ve got a new LAUNCHED feature this week for you (still trying to catch up on sharing all of my recent work with everyone!)
I worked with Leigh to create a brand new business, that will eventually take the place of her full-time job in the future (yippee!!).
We started the process by identifying what she wanted to do and who she wanted to serve.
The business is built around helping hospitality businesses (mostly local restaurants) create exceptional customer experiences.
Then, we started collecting inspiration for the look & feel we wanted to convey through the brand. What we came up with is something very rustic and “farm chic” (totally made that up).
Once we were set on the style and color palette, I developed a logo design and brand new website (which is more of a blog-style site for now, while she builds up her content and tribe).