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November :: Goals



Here’s what’s been going on in my life:

I attended the Making Things Happen conference a couple weeks ago. Here’s the recap from that.

November officially marks the start of my holiday season (who says we have to wait for the day after Thanksgiving?).

Design project have officially started! I’ve got one full re-brand, 2 eBooks and 3 sales page design packages happening right now. Next week kicks off a new full re-brand client. I feel totally in my element right now and could not be more happy that I decided to circle back around to design. This is just proof that you shouldn’t completely write things off just because you were overwhelmed. Instead, look at how you were managing your business and projects… there’s probably something you could’ve been doing better to make your life and your client’s experience MUCH better.

In an attempt to get a little more open here, I’ve decided to start a new column. I’ll be attempting to publish publishing my goals for each month. Some personal. Mostly business.

I also want to see how long I can set a word for the month.

This month, I really want to focus on one thing – simplifying my business.



In November, I will:

1. Go through all subscriptions and online software that I no longer need or use and unsubscribe/cancel payment/do whatever I need to do to get rid of it.

I kind of cheated here, because I did most of this in October when I saw a payment notification show up in my inbox for SurveyMonkey (that I haven’t used in over 2 months). I proceeded to downgrade to the free version.

I also finally deciding to say bye, bye to Infusionsoft and replace with a much simpler (and bank-friendly) alternative (post on that coming up soon). This will save me a ton of headaches and stress, because a) my little biz is NOT ready for this robust of software no matter how much I want(ed) it to be, and b) that price tag just killed me every month. My gut kept telling me to make the switch, but my head (and other biz coaches) kept telling me to keep it. I decided to listen to my gut. It’s a trusty gut.


2. Finally set up my business budget and attempt to keep track of spending every month.

For everyone who knows me, you know I absolutely suck at saving. I’m a “I earned it, now I’m gonna spend it all. We’ve only got one life to live. I’m living for now, not the future” kind-of-girl. Well, that mindset royally bit me in the butt. Hard. Hence the reason that I chose to simplify my online subscriptions and software. I have no problem keeping track of money coming into my bank account, but I failed to keep track of the money going out.

Honesty time: In August, I hit a 5-figure revenue month. In September, I hit a 5-figure expense month. They totally wiped each other out and that SUCKS. 

I know there are some money mindset issues in there somewhere and I’m trying to work through them. One thing I’ve found that works really well for me is playing a game. Let’s see how much money we can get in the bank account and then let’s not let it drop below a certain number. As revenue increases, my target line increases.


3. Remove the clutter in my office.

This means shredding old paper files, scrounging up all the empty notebooks I haven’t used (and stop buying brand new ones when I have all these blank ones) and donating/selling books that I have read and no longer need.

Yes, they look pretty on my bookshelves, but they’re taking up space in our little apartment (especially, since we just recently downsized our living space and my office is now located in the dining room).

This will also help with the next time we move, because the box with all the books is always the heaviest.


4. Focus on my hobbies. 

I just signed up for this calligraphy class and blocked time off each Friday to practice. Then, as I was playing around last week with a new design project I started, I realized I had no clue how to actually get the drawing onto the computer and make it look decent once it was scanned in. So, I bought this class.

This is what I created last week:


I thought it turned out pretty decent for a first attempt. What do you think?

We aren’t going to use it for the final version of the project, but it was pretty fun to play around with!

I also have a new painting started and a bunch of baby blankets to sew for Christmas gifts.

I think I’m good on this front, I just need to make sure I create the space to actually DO them.

Speaking of hobbies, is there some kind of bad connotation about a “hobby person”?? Am I missing something?



Start my new workout routine… this Monday. Gotta start on a Monday ;)

Start drinking Shakeology once a day

Launch the Irresistible Offerings self-study workshop

Update my 90-day plan for my biz

Create a Christmas budget

Decide on client Christmas gifts

Remove all bins/boxes from apartment and put into storage unit

Decorate for Christmas

Start creating my next offering


So, what are your goals for November?

  • Jessica

    Hey Amanda I love Skillshare, I take a logo design class and I am going to take a branding class next. Christmas budget and Christmas ideas are next. Finish some DIY projects. Narrow down ideas for my FUNCTION business and website research. This a some of things I want to accomplish.

    • Amanda Genther

      Loving these goals! Skillshare classes are the bee’s knees. The price is hard to beat!

  • LaPetiteFashionista

    how fun! I have been dying to learn calligraphy, thats next on my to do list a well!

    • Amanda Genther

      It’s so much fun! You’re gonna love it.

  • I love reading others’ goals–it’s somehow motivating to get going on my own! Thanks for sharing what’s in the works for you. My November goals are

    Blog every day this month (I’ve already got posts scheduled through the 15, so I’m halfway there!)
    Get my newly designed website up and running
    Finish my ebook and get it to my editor
    Submit at least 5 guest post pitches to big blogs
    Finish the baby sweater I’m knitting for a friend
    Watch at least 2 season of Gilmore Girls (that’s totally a valid life goal, right?)

    • Amanda Genther

      Love these! And completely agree with you on the motivation piece.

      If I hadn’t already watched the entire series of Gilmore Girls (and now be cycling back through), I would totally have that as a life goal ;) Thanks for sharing yours!

  • Hey chickadee — I love this “new” direction that your business is going in. By which I mean the transparency about your goals, inside info about your decision-making, and the personal stuff, etc. Yay!

    • Amanda Genther

      Thanks, Esmé!

  • I’ve already said it and I’m going to say it again- LOVE this new, more personal approach to blogging. I might take your lead and start blogging my monthly goals so I keep myself accountable. Fab post!!

    • Amanda Genther

      Thanks Nesha! Do it! Do it! I’m all for accountability :)

      • I will! One question- where did you get the idea for a 90 day plan? If it was a book or something, I’d love to get the title of it from you! Thanks in advance.

        • Amanda Genther

          Yes, of course! It was from my friend, Amber McCue. She’s actually doing a week-long planathon this week where she’s going to talk about them. http://tinyurl.com/n5d36b7

  • I might have to start putting together a list and get myself accountable for things that are happening in my life. Your calligraphy looks great! Way to go!

    • Amanda Genther

      Thank you!! Goal lists are great and if you don’t have one at all (private or public), I definitely recommend starting one. Start with your bigger vision of where you WANT to be and then figure out what it’s gonna take to get there. Hope that helps to get you started!

  • Malea

    Your number one about decluttering your subscriptions, online software, etc is one that I did a while ago, and I need to go through and do it again. I was so overwhelmed with emails in particular that I just couldn’t focus. I’d find myself checking email excessively throughout the day just to keep it down to a manageable amount every time I logged on. I finally began slowly culling through all the emails, subscriptions, etc., and unsubscribing from anything that didn’t make me go, “Oh! I’m so excited to read/use/try/interact with this!”
    So much better now!!! I still need to cull out a few things, and figure out how to turn off settings on some discussions I’m part of, but this one change has made a huge impact not only on me, but also on my son! I didn’t realize how much MY email inbox was taking away from HIS joy in life and from our mother-son relationship!
    I also outsourced some online research tasks – to my son! :) My son is 15 and very tech savvy so when I have a research thing that I know will take me hours and hours, if not days and weeks, I ask him to look into it. He gets the same tasks done in a fraction of the time, and I try to treat him in some way when he helps (can’t wait to be able to pay him for the work!).

    • Amanda Genther

      I can only imagine how much that could impact not only you, but your son. That’s amazing @disqus_ffOCJM8S6u:disqus! I’m so glad you were able to do this.

  • Sophie

    Wow these four things are literally on my list of goals for over the holiday period. The fact that your awesome self is doing them all as well lets me know they’re good choices :)

    • Amanda Genther

      Ha! I hope they’re good choices ;)

  • I love this, you!! Love, love, love. I’ve always loved you for your vulnerability and willingness to share the ups and downs. I love that reading *this* right now makes me feel much better about the struggles I’ve been going through as I refine clarity in my business.

    • Amanda Genther

      Thanks @jen_vertanen:disqus! I totally get what you’re going through right now & glad this can make you feel better about where you are now :)

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